It’s possibly a little over dramatic, but today is the day I stop blogging. Maybe forever, maybe just for a while. Sme friends have been kind enough to ask why, so here goes.
A couple of years ago, I was blogging under the banner “The Great Canadian Adventure.” Here was me and my family doing something brave and unusual, throwing all our possessions into a container and moving to a different continent. We were leaving behind family and friends, and blogging seemed a good way to keep everyone updated on our progress and news.
But after a year or more, it wasn’t so important. We were skyping, we were on Facebook, and folks had adjusted to us not turning up to visit. Some had even been out to visit us. I went to a seminar on blogging and how it was an essential tool for the modern writer and took a long look at my own blog. Did it do the job? I bought Kristen Lamb’s book, “We Are Not Alone” and put some of her ideas into proctice. I took her online course, making a bunch of great friends along the way, and yes, I raised the visitor stats on my blog too.
And over the last year I have checked those stats with an obsessive fervour, worrying about making my daily, weekly and monthly quota, trying to find the mystic subject that would ignite the net and get me Freshly Pressed. Should I add video clips? Should I link more per page? Am I mentioning my e-book enough?
On the other side of the Atlantic, one of my writing partners was being just as obsessive about our sales. He sends me regular updates on a spreadsheet, which showed that, while they were still healthy, in most cases sales were falling. We were selling less, despite my impressive readership. The fabled “Word of mouth” recommendation I had been chasing has not materialised.
That’s not to say I don’t believe what Kristen has been teaching. I KNOW that her methods work, that a platform is essential for an author, certainly more so now than ever. It may be entirely my fault, but the blog has not improved my situation. In fact, it may have made it worse.
Since we hooked up with our publisher all those years ago, TLC Creative have maintained a healthy market share. We produce a new panto each year, and I added to the stock of one act plays on a semi-regular basis. Sketches appeared more often than not, and we’ve even come up with a couple of full-length pieces. But not this year.
This year the only writing I have managed has been the scenes I was tasked with for our pantomime. They were late, the latest I’ve ever produced work for TLC, and far from writing more than I was asked, I scraped the bare minimum.
Since I finished my full length play “Merely Players” over a year ago, I have not written a single thing. Other than my blog.
Some of you may be sitting at your computers saying “Well, that’s just writer’s block, everyone gets that.”
I would agree, except it’s not that I haven’t had ideas. I have. I’ve had quite a few ideas trot through my brain, but I have not given them the time that I have dedicated to chasing another ten views on my blog, and that has to be wrong. The blog is supposed to be a way of connecting with people so they can be interested in what I write. It’s not supposed to BE all I write.
So the logical thing, the obvious thing, the right thing to do is stop blogging. Stop pouring my available writing time into building castles online and go back to building worlds on other people’s stages. People still find me, and the people who have been in touch most recently did not come to me via my blog. They found the TLC website and contacted me through that.
I’ll still follow with interest the blogs of my friends, and I’ll still use my wordpress id to comment and encourage. But perhaps some time away from staring at the visitor stats will allow me to make some new, imaginary friends and write about their adventures.
After all, it’s what I get paid for.